Mind Rocket, LLC (“Mind Rocket,” “us,” “we,” or “our”) is committed to protecting your privacy and we pledge to respect your privacy, to be transparent about our data practices, to keep your data safe, to never sell your personal data, and to only collect data that helps us improve our products and services.
This Privacy Policy (this “Policy”) applies to our sleep monitoring products (“Devices”), the Sleep Shepherd Blue Application (the “Sleep Shepherd App”), and our website located at www. Sleepshepherd.com (the “Site”). The Devices and the Site are collectively referred to in this Policy as the “Mind Rocket Service,” and by proceeding to use the Mind Rocket Service you consent that we may process the data that we collect from you in accordance with this Privacy Policy.
Because we’re always looking for new and innovative ways to help you achieve your sleep goals, this policy may change over time, any amendments to this Policy will be provided to users. Your continued use of the Mind Rocket Service will constitute your acceptance of such amendments.
WHEN WE COLLECT DATA
Mind Rocket App and Account
Upon receiving a Mind Rocket Device, you will be asked to download the Sleep Shepherd Blue App or install software and enter information about yourself. We use this information to personalize your Mind Rocket sleep experience. It can collect data such as number of hours of sleep and overall sleep quality and transmit this data to Mind Rocket. To see the full list of data that you particular Device collects, visit our product specification page or consult the informational package that came with your Device.
If you want to access data collected by your Device, you must create a Mind Rocket account. When you create a Mind Rocket account, we ask for some personal information, including your email address and date of birth.
Visit Our Sites
Mind Rocket collects industry standard data from everyone who visits our Site—even if you don’t have a Mind Rocket account. This includes log data that automatically records information about your visit, such as your browser type, operating system, the URL of the page that referred you, the different actions you performed, and the IP address you used to access pages on the Site. We use this type of information to provide you with an experience that’s relevant to your location based on the IP address, to prevent Site misuse, and to ensure the Site is working properly. We also collect data from cookies (see below for more information about cookies).
Sync Your Device
When you sync your Device through the Sleep Shepherd App or the software, data recorded on your Device about your sleep activity is transferred from your Device to our servers. This data is stored and used to provide the Mind Rocket Service and is associated with your account. Each time a sync occurs, we log data about the transmission. Some examples of the log data are the sync time and date, Device battery level, and the IP address used when syncing.
Contacting Us
Whenever you contact Mind Rocket for help, we collect your name and email address along with additional information you provide in your request so that we can provide you with assistance and improve the Mind Rocket Service.
WHAT KINDS OF DATA WE COLLECT
Mind Rocket uses your data to provide you with the best experiences possible, to help you make the most out of the Mind Rocket Service. The following explains the types of data that we collect:
Data That Could Identify You
Personally Identifiable Information (PII) is data that includes a personal identifier like your name, email, or address, or data that could reasonable be linked back to you. We generally DO NOT collect PII, we will only share this data under the following circumstances:
Data That Does Not Identify You
Mind Rocket may collect, use, and analyze de-identified data that does not identify you, for collecting and monitoring sleep data, and may share or sell the aggregated, de-identified data with partners and the public in a variety of ways, such as by providing research or reports about the findings and the Mind Rocket Service. When we use this information, we perform appropriate procedures so that the data does not identify you and we contractually prohibit recipients of the data from re-identifying it back to you.
You can deactivate your Mind Rocket account by contacting customer support. When you do, data that can identify you will be removed from the Mind Rocket Service. Backup copies of this data will be removed from our server based upon an automated schedule, which means it may persist in our archive for a short period. Mind Rocket may continue to use your de-identified data after you deactivate your account.
MIND ROCKET’S POLICIES FOR CHILDREN
Mind Rocket and Mind Rocket Services are not directed at persons under the age of 13. We do not knowingly collect information from children under 13.
CHOICE AND OPT-OUT
We provide you with a choice whether to receive certain e-mails from Mind Rocket. We provide you the opportunity to “opt-out” of having your PII used for certain purposes. If you are a user of the Site and you no longer wish to receive e-mail, mail, or telephone calls from us or have your e-mail address or postal address shared with third parties, you may opt-out of receiving e-mail, mail, or telephone calls from us or having your e-mail address or postal address shared with third parties. All opt-out requests can be made by emailing us at support@sleepshepherd.com.
COOKIES, FLASH COOKIES, AND WEB BEACONS
Cookies are text files that are sent by servers to web browsers and stored on your computer. We may use cookies and similar technology for various purposes; for example, to record session information, such as items that users viewed, and to save certain information about users of the Site and others who visit the Site, in order to facilitate and enhance interaction with the Site.
A cookie does not collect or keep your name or other PII; however, we may link the information obtained through cookies to other PII to give us a better understanding of your preferences, so that we can provide a more meaningful experience to you on the Site.
Web beacons and pixel tags are images embedded in a webpage or email for the purpose of measuring and analyzing usage and activity. Mind Rocket, or third party service providers acting on our behalf, may use web beacons and pixel tags to help us analyze usage and improve our functionality.
SECURITY
We will use reasonable security measures on the Site and the Sleep Shepherd App to protect the loss, misuse, and alteration of the information under Mind Rocket’s control. While there is no such thing as “perfect security” on the internet, we will take all reasonable steps to insure the safety of your PII.
GENERAL
This Policy is governed by the internal substantive laws of the State of Colorado, without regard to its conflict of laws principles. Jurisdiction for any disputes, controversies, and claims arising under, in connection with, or out of this Policy shall lie exclusively with the state courts located in Colorado Springs, Colorado, or the federal courts located in Denver, Colorado. If any provision of this Policy is found to be invalid by a court of competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of this Policy, which shall remain in full force and effect. UNDER NO CIRCUMSTANCES SHALL MIND ROCKET HAVE ANY LIABILITY WHATSOEVER FOR ANY CONSEQUENTIAL, INCIDENTAL, INDIRECT OR SPECIAL DAMAGES ARISING OUT OF THIS POLICY OR THE MIND ROCKET SERVICE, HOWEVER OCCASIONED.
CONTACT US
You can email us with any questions or comments at support@sleepshepherd.com.
